Research2026-09-28

Accenture reports insurers leave AI value on the table by focusing on small groups. Only 23% have enterprise-wide AI integration. Fragmented AI still yields revenue gains for 81% of insurers. 7% see premium growth above 20%. Legacy systems and data quality are the top barriers to scaling AI. Accenture recommends aligning AI with business strategy and expanding AI skills. It also advises evolving talent ecosystems for agent-to-agent workflows. A two-speed data strategy is suggested to modernize legacy systems. Formalizing compliance can turn ethical design into a competitive advantage. The report is based on a survey of 263 senior insurance executives.

What changed

AI capability is concentrated in small groups with limited enterprise-wide upskilling.

What it unlocks

Linking risk intelligence directly to revenue decisions for compounding growth.

  • 23% have enterprise-wide AI integration
  • 81% see ≥5% premium growth from AI
  • 7% see >20% premium growth
  • 50% cite legacy integration as top AI scaling barrier

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