Research2026-08-12

Ramp's monthly index of company card and token spending found that Anthropic's most capable and most expensive model, Fable 5, saw limited business take-up in its first month, accounting for a small share of the tokens firms bought from Anthropic. Anthropic remains the most widely paid-for AI provider among U.S. businesses, ahead of OpenAI, while xAI grew fastest. Ramp's economist reads the pattern as an upper limit on what firms will pay for extra performance, and notes the token-usage sample skews toward technology companies.

What changed

Earlier months showed steady adoption gains for both OpenAI and Anthropic, with new premium models expected to pull spending upward.

What it unlocks

A benchmark for how much companies will actually pay for top-end model performance before switching to cheaper alternatives.

  • Anthropic paid by 43.5% of U.S. businesses, up 1.1 points month-over-month
  • OpenAI at 39.7%, up 0.23 points; xAI at 4%, up 0.94 points
  • Fable 5 is 6% of Anthropic tokens and 11.4% of Anthropic dollars one month after launch
  • GPT-5.6 Sol is 25% of OpenAI tokens and 23% of spend
  • Fable 5 roughly $10 per 1M tokens, twice GPT-5.6 Sol
  • Top 1% of businesses spent a median $7,400 per employee on AI in July; median firm $11.95

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