Noesion Radarnoesion.ai
Market2026-10-22

Tech firms are building more data centers to power AI. These sites need gray paint to resist fire, rust and static. PPG’s Steelguard 951 swells under fire to protect steel. PPG expects its data center paint sales to triple this year. That growth outpaces its overall sales. Microsoft, Google and Amazon are driving the demand.

What changed

Data center paint was a niche product line for PPG.

What it unlocks

Paint makers gain a fast-growing market from AI-driven data center construction.

  • data center paint sales to triple in 2026
  • $4.5B total PPG sales in latest quarter
  • 7% total sales growth

Sources

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