Market2026-09-21

Meta’s Muse AI agent app launched on 8 September. It reached 730,000 downloads in five days. Total downloads passed 2.5 million in thirteen days. It overtook ChatGPT as the top free iOS app in the U.S. on 19 September. Muse runs on Meta’s Muse Spark models. Meta offers $20 or $100 monthly subscriptions for heavier use. Amazon blocked Muse from its shopping site over privacy concerns. Shopify is partnering with Meta to allow agentic checkout. Meta’s stock rose over 11% on 21 September.

What changed

Muse had not launched and had zero downloads.

What it unlocks

Using a personal AI agent to fill forms and organize inboxes across the web.

  • 730,000 downloads in 5 days
  • 2.5M downloads in 13 days
  • 400,000 Claude downloads in 13 days
  • 200,000 Grok downloads in 13 days

What you need to act on it

  • iOS or Android device
  • U.S. App Store or Google Play availability

Sources

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