Walmart added visual recognition and cart generation to its Sparky AI assistant. It can now turn handwritten or digital shopping lists into ready carts. New features include stain removal advice and recipe generation with cart creation. It also suggests healthy ingredient swaps in recipes. The Shop to Light tool pins product locations on store maps. Updates are live for U.S. customers now. Spanish and French support is rolling out in Mexico and Canada. Voice recognition will be chainwide by year-end. Sparky will not be used for dynamic pricing or hiding lower-priced items.
What changed
Sparky handled text-based shopping lists and searches only.
What it unlocks
Turning handwritten or digital lists into ready shopping carts and solving problems via image uploads.
- 70% usage spike for Sparky
- 40% higher spend per order for Sparky users
- 57% conversion spike from visual search
What you need to act on it
- U.S. customer access
- Sparky enabled in Walmart app
Sources