Noesion Radarnoesion.ai
Release2026-08-27

OpenAI said it will start showing ads to ChatGPT users on the free and lower-priced Go plans in India, following earlier rollouts in the United States and Europe. It begins with 50 brands and partnerships with the agencies WPP and Omnicom. A self-serve tool for marketers to build campaigns is due next month, with a minimum daily spend of ₹725.

What changed

Ads in ChatGPT ran in the US since February and in Europe earlier this month, not in India.

What it unlocks

Marketers in India can buy placements inside ChatGPT conversations, with a self-serve ad manager due next month.

  • 50 brands at launch
  • ₹725 ($7.60) daily minimum budget
  • 100M+ weekly ChatGPT users in India

What you need to act on it

  • India-based advertising
  • daily budget of at least ₹725
  • ad manager launching next month

Sources

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